Top 4 Tips for Charity Hampers
Charity hampers have one thing in common- They’re extremely popular, particularly the fabulous, delicious gourmet hampers which generate so much altruistic raffle ticket buying. These hampers are good business for charities, and they’re also major attention-getters. A great gift basket is a real selling point as well as a lot of fun.
The science and art of charity hampers
The beautiful hampers are the result of a combination of innovation and style. Commercial hampers are the epitome of upmarket luxury gifts. They can cost hundreds of dollars, and they sell well. People really do love them for their combination of special foods, drinks and nibbles.
These hampers are more than just a collection of nice things. They’re a form of marketing, and an extremely successful one. They include themed matching of products like wines, chocolates and cheeses, gourmet meats and favorite snacks. They often get special packaging for the hampers, and the hampers themselves are sometimes dressed up with themed ornaments or decorations.
Charity hampers are actually culturally different. They’re the prizes of raffles, special gifts for special occasions, and they’re perceived differently. As a marketing tool for charities, they’re extremely effective. People don’t mind at all buying a few tickets for gourmet hampers or a gift basket. They don’t mind winning and sharing with their friends, either, another popular part of the charity hamper culture.
The cultural difference is the key to the success of charity gift baskets and hampers. Charity hampers are considered something special. They’re actually more successful than the commercial hampers. All charity hampers are sold. As a matter of fact, most charities could do themselves a favour by having more hampers, because the demand, particularly at Christmas, is constant.
Presentation of charity hampers
There are a few things charities need to do to get the best out of their hampers and gift baskets:
1. Presentation: It’s a good idea to ensure best possible presentation of the hampers. Suppliers of hampers for charities are happy to provide customized, purpose-specific hampers and special packaging. This sort of presentation gets a lot of attention and looks fabulous. It’s also possible to have “customized” hampers created especially for specific charities and occasions.
2. Publicity for the charity: Hampers are good publicity tools. A picture of a beautiful hamper with a logo and some constructive brochure printing or booklet printing regarding the work of the charity can work very well as an attention-getter to the charity, as well as the hamper raffle. (Many local printers give special rates for charity printing jobs, so the economics are good, too.)
3. Timing of charity drives: It’s important to focus “hamper events” on seasonal and holiday seasons to use the hampers to their best advantage. These are the times when people budget for their free time.
4. Distribution of hampers: For both small and large charities, it’s well worth having a few hampers for distribution throughout their operations. Ordering is simple, and can be scheduled to match special events and occasions.
One thing for sure- The hampers are going to be a fixture for the future. Charities can look forward to a constant source of fun and donations.